Global Trends Archives

Top tips for website localization

As the business world opens up into the global community, your online marketing must shrink into local communities. Those communities…

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Getting to market faster with minimum viable content (MVC)

Iterative processes are fast losing ground to the continuous improvement philosophy. What does this mean for your business? Many things,…

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Languages & Markets (Which languages should I translate to?)

Website translation or localization is an effective tool that can have many benefits for your company, including increasing global reach;…

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Uncovering the Hidden Costs of Translation & Localization: A Quick Take

Introduction -- What are the Hidden Costs? Where are they Hiding?Picture this: Your management team has spent countless months analyzing,…

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Are there enough bilingual people? A business consideration

Image 1: UK firms want bilingual staff

Nearly two-thirds of UK firms recognize the need for foreign language skills. The annual CBI/Pearson Education and Skills Survey 2014 underlines…

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Twitter removes Bing translation tool

Twitter removes Bing translation tool

Translation tools on websites are never quite as accurate as you want them to be, but nevertheless they are often…

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Multilingual websites: Offering a good user experience

Multilingual websites: Offering a good user experience

The global popularity of e-commerce shows no sign of slowing down. The payment system celebrated its 20th birthday on August 11th,…

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Have you got a global content strategy?

Have you got a global content strategy?

Speaking to your audience is vitally important if you want to keep them engaged. Companies need to establish a relationship with…

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Why you should think about globalizing your e-learning material

Why you should think about globalizing your e-learning material

Online learning or e-learning is a booming industry. Research from Global Industry Analysts has predicted it will reach $107 billion…

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Is your business ready to interact with the UAE?

Is your business ready to interact with the UAE?

The United Arab Emirates (UAE) has become one of the world's prime destinations for doing business thanks to its position…

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