Languages Archives

Have you got a global content strategy?

Have you got a global content strategy?

Speaking to your audience is vitally important if you want to keep them engaged.  Companies need to establish a relationship…

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Slogans: A cautionary localization tale

Slogans: A cautionary localization tale

What makes a slogan successful? Being memorable? Making people think? Being easy to understand? The reality is that slogans can…

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The Bible: The most translated book in the world

The Bible: The most translated book in the world

Available in over 2,800 languages, the Bible is comfortably the most translated piece of work in history. A central element…

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Love words? Then support International Literacy Day

Love words? Then support International Literacy Day

Here at EQHO, we're big fans of people who can read and write in more than one language.  Apart from…

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Why so serious? Japanese translations offer major challenges

Japan localizations Q&A: Language complexity and business culture

Japanese localization projects are notoriously difficult, as expectations have to be maintained and grammatical challenges overcome. Here, one of our…

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Twitter removes Bing translation tool

Twitter removes Bing translation tool

Translation tools on websites are never quite as accurate as you want them to be, but nevertheless they are often…

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EQHO To Focus On Localization Fundamentals In New Chulalongkorn University Translation & Localization Syllabus

EQHO To Focus On Localization Fundamentals In New Chulalongkorn University Translation & Localization Syllabus

EQHO Communications has revised Chulalongkorn University’s localization syllabus as part of its community development initiative. Fundamentals of Localization is a…

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Brand storytelling: The next stage of marketing

Brand storytelling: The next stage of marketing

What goes into making a great brand?  While a brand is only ever as good as its products and services,…

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Multilingual websites: Offering a good user experience

Multilingual websites: Offering a good user experience

The global popularity of e-commerce shows no sign of slowing down.  The payment system celebrated its 20th birthday on August…

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ASEAN and Japan: A business opportunity

ASEAN and Japan: A business opportunity

ASEAN (the Association of Southeast Asian Nations) and Japan recently reaffirmed their commitment to exploring areas of mutual interest.  The…

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