Translation & Localization Archives

How Deep Do You Have to Localize to Crack the Chinese Market?

China is doing its best to position itself as a unique entity both politically and commercially, with great success on…

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Localization: The Example of Netflix in Northern Europe

As far as media entertainment goes, Netflix is the number one case study for accelerated and high engagement. Many peoples…

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A Summary of 2018’s Media Localization Report

Content digitalization is big money now and moving forward, finds Slator in its 2018 Media Localization Report. As an industry,…

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Multilingual SEO for global brands

Multilingual SEO - SEO Translation

You are aware that your business must transcreate its message as you broaden your digital horizons. Multilingual SEO is an…

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Building a Powerful Localization Strategy for Less Money

Developing your webpages and mobile apps for localized markets is, ironically, the way to most effectively expand your commercial outreach. If…

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How Do I Translate My Website on a Budget?

Website Translation

Tens of thousands of new business websites make their way onto the Internet every single day. With this kind of competition, wide…

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Machine Translation vs. Transcreation

Website Translation and Machine Translation

Website translation and localization is rapidly gaining traction in every corner of the world as businesses seek to expand their…

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Top tips for website translation

Website Translation Top Tips

As the business world opens up into the global community, your online marketing must shrink into local communities. Those communities…

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Getting to market faster with minimum viable content (MVC)

MVC - Minimum Viable Content - Website Translation

Iterative processes are fast losing ground to the continuous improvement philosophy. What does this mean for your business? Many things,…

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Translation vs. Transcreation – Marketing Internationally

The global marketplace is now a reality. With this new reality comes new concepts of how we all do business.…

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